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Last reviewed: September 2026 · Copy link

CPSC recall response for sellers

When CPSC announces a recall affecting your inventory, Amazon and card networks expect immediate action: halt FBA inbound and sales, execute remedy (refund/replace/repair), and preserve traceability to factory lots and test reports. Importers who treat recalls as purely PR problems often miss root-cause fixes — wrong age grade, uncited rule, or untested component — and get hit twice on relaunch.
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Immediate operational stepsRelaunch compliance
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Immediate operational steps

  • Confirm affected ASINs, lot codes, and dates against CPSC notice text.
  • Create removal orders and customer messaging per Amazon policy.
  • Quarantine remaining stock; do not re-label into new ASINs without retest.
  • Document communications for insurance and legal review.

Relaunch compliance

Redesign or supplier changes require a fresh CPSC-accepted test plan and new CPC. Upload clean pairs before ads restart — Account Health remembers prior suppressions.

Questions people ask

Am I liable if my factory caused the defect?

US importers and domestic manufacturers are typically the certifying party under CPSIA. Contractual recovery from the factory is separate from CPSC obligations.

Should I participate in the Fast Track program?

Voluntary corrective action plans with CPSC can reduce penalties when you act quickly and cooperate — consult counsel for your situation.

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